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     Video Cover


Ever wonder how a musician "makes it"?
How did they get there?
What does it take?
Do you have what they have?

You may find some of the answers to these questions in our video,

The Ride of Your Life, Musicians as Entrepreneurs

Designed for high school and college students, this lively 25 minute video introduces ten successful musical entrepreneurs who illustrate what it means to be a musician. You'll see the artists talk about the inspiration behind their art, as well as the business savvy it took to get them where they are. You'll learn about planning, management and team work, highlighted with musical segments and footage from interviews and clinics.

Also included with the video is a Student Discussion Guide. This booklet is designed to stimulate conversation based on the topics covered in the video and is a great addition to a classroom presentation.

Featured interviews include:

Perlman/Nikkanen/Bailey Piano Trio

Allison Brown- Grammy Winner and CEO of Compass Records

Javon Brown, freelance musician and recording artist

Gerd Leonhard, founder of LicenseMusic.com

Bang on a Can artistic directors: Michael Gordon, David Lang, and Julia Wolfe

Hosted by Willie L. Hill, Jr.

To view a 7 minute sample with some great career tips, click one of the links below. Note: the smaller file sizes have reduced clarity for faster downloads.

5.4MB Quicktime  •   15MB Quicktime  •   179MB AVI  •   612MB AVI

To order, visit the MENC website or click here to enter their shopping cart.